My wife and I love to travel to different countries just so we can see how other cultures are. We are not able to go every year because we need to save up so we can make it a great experience with a lot of memories. What we will do is pick a place on the map, then we will see what interesting things are close to it. Booking a hotel and finding a good car rental company comes next, and then just having fun exploring rounds everything up for the two of us.
The reason we rent a car is because we are not the type to stay at a resort and use the pool and spa services. When we are out and about on vacation, we want to explore as much as we possibly can. We never have a solid itinerary either. We may just hop in the rental car one morning and head out in a direction.